IOC launches 'Let's Move India' Campaign

Tags: Sports

The International Olympic Committee (IOC) launches 'Let's Move India' campaign.

An Overview of the News

  • Aimed at inspiring people to celebrate athletes at the Paris Olympics.

Digital Challenge:

  • Participants encouraged to join through a digital challenge on social media.

  • People across India invited to participate.

Regional School Initiatives:

  • Young people can engage in regional school initiatives coinciding with Olympic Day on June 23.

  • Initiatives designed to inspire and celebrate athletes.

Recreating Athlete Celebrations:

  • Participants encouraged to recreate favorite athlete celebrations or create their own.

  • The goal is to inspire and celebrate Olympians representing India in Paris 2024.

Collaboration with Abhinav Bindra:

  • IOC collaborates with Abhinav Bindra, India's first individual Olympic gold medallist and IOC Athletes’ Commission member.

  • Together, they extend invitations to schools nationwide as part of the Olympic Values Education Programme.

International Olympic Committee (IOC)

  • Non-governmental sports organization

  • Based in Lausanne, Switzerland.

  • Governs National Olympic Committees (NOCs).

  • Oversees the worldwide Olympic Movement.

    • Formation - 23 June 1894

    • Founders - Pierre de Coubertin, Demetrios Vikelas

    • Headquarters - Olympic House, Lausanne, Switzerland

    • President - Thomas Bach

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