Shikhar Dhawan Named MotoGP Brand Ambassador by Eurosport India

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Eurosport India, part of Discovery Asia-Pacific, has appointed Indian cricketer Shikhar Dhawan as the Brand Ambassador for MotoGP in India.

An Overview of the News

• Dhawan will promote MotoGP, the premier motorcycle racing championship, to Indian audiences.

• In February 2024, Eurosport India extended its MotoGP broadcasting rights in India for an additional 3 years with Dorna.

• This move underscores Eurosport India's commitment to providing high-quality sports content to Indian viewers.

New Campaign

• The partnership introduces a new campaign titled 'Face Kar Race Kar.'

• The campaign aims to boost the popularity of motorcycle racing in India by celebrating MotoGP's spirit of resilience and encouraging fans to tackle challenges with determination.

2024 MotoGP Season Update

• The 2024 MotoGP season has featured 9 races so far, with 11 more scheduled across Europe, Asia, and Oceania.

• The season will conclude with the BritishGP at Silverstone in August 2024.

Indian Grand Prix Update

• The Indian Grand Prix, initially scheduled for September 2024, has been cancelled.

• The MotoGP Indian Grand Prix will now be held at Buddh International Circuit (BIC) in March 2025.

About MotoGP

• MotoGP, established by the Federation Internationale De Motocyclisme (FIM) in 1949, is the premier motorcycle world championship.

• It is also known as Grand Prix Motorcycle Racing.