Information and Broadcasting Minister Launches ‘Create in India Challenge’

Tags: National News

Information and Broadcasting Minister Ashwini Vaishnaw launched the ‘Create in India Challenge-Season One’ in New Delhi.

An Overview of the News

• This initiative is part of the lead-up to the World Audio Visual and Entertainment Summit (WAVES).

Focus on 25 Challenges

• A total of 25 challenges were introduced, reflecting the evolution of India's economy and the impact of technological advancements.

• These challenges aim to further boost the Media and Entertainment industry and support the growing creator economy.

Recognition of the Creator Economy

• The creator economy, recognized by Prime Minister Narendra Modi, has significantly evolved, leading to the institution of the National Creator Awards.

• The Government of India sees the creator economy as a key driver for employment generation.

Vision for WAVES Summit

• The WAVES Summit, set to take place for the first time, has received positive feedback, prompting plans to organize it on a larger scale in the future.

• Information and Broadcasting Secretary Sanjay Jaju highlighted the initiative's alignment with the Prime Minister’s ‘Design in India, Design for the World’ vision, marking a significant milestone in nurturing India's creative ecosystem.