Meghalaya Launches 'Hello Meghalaya' OTT Platform

Tags: State News

Meghalaya Chief Minister Conrad K Sangma inaugurated the OTT platform 'Hello Meghalaya' on July 12 in Shillong.

An Overview of the News

• The platform aims to support and promote local filmmakers, content creators, and musicians by providing them with a dedicated space to showcase their work.

Financial Support and Ecosystem Creation

• Creators on the platform will receive financial incentives based on their viewership metrics.

• The initiative seeks to establish an ecosystem where artists can sustain themselves and earn a livelihood.

Local Culture and Collaboration

• The platform will promote the various languages spoken in Meghalaya.

• A collaboration between the Meghalaya Grassroots Music Project (MGMP) and Hard Rock Cafe will feature bands from Meghalaya performing at Hard Rock Cafes across major Indian cities.

• Plans include setting up theatres in various districts for screening local content.

About Meghalaya

• Formation: 21 January 1972

• Before: Part of Assam

• Capital: Shillong

• Bird: Hill myna

• Chief minister: Conrad Sangma

• Governor: Phagu Chauhan