BCCI ropes in Adidas as new kit sponsor of Indian cricket team

Tags: Sports Sports News

The Board of Control for Cricket in India (BCCI) announced Adidas as the new kit sponsor of the Indian cricket team, replacing interim sponsor Kewal Kiran Clothing Limited.

An Overview of the News 

  • Adidas is a German multinational corporation best known for the design and manufacture of athletic footwear, apparel, and equipment.

  • It is the largest sportswear manufacturer globally and has a significant presence in cricket, serving as the kit sponsor for the England and Wales Cricket Board (ECB) and the Australian Cricketers' Association (ACA).

  • The partnership with Adidas marks the commitment of a prestigious sponsor to support the athletes of the Indian Cricket Team.

Board of Control for Cricket in India (BCCI):

  • It is the national governing body for cricket in India and is headquartered near the Wankhede Stadium in Mumbai.

  • The Headquarters serves as the administrative centre for the BCCI.

  • The BCCI manages and oversees all cricket related activities in India and it formulates and implements policies and regulations for Indian cricket.

  • The BCCI organises domestic and international cricket tournaments and series.

Establishment -December 1928

President - Roger Binny

CEO - Hemang Amin

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