"In our LiFEtime" Campaign launched by India at COP 27

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"In our LiFEtime" Campaign launched by India at COP 27

The Ministry of Environment,  Forest and Climate Change and the United Nations Development Programme (UNDP), jointly launched the “In Our LiFEtime” campaign at an event of the COP 27 in Egypt on 14th November 2022.

Important facts

  • The campaign aims to encourage youth between the age group of 18 to 23 years to become the messengers of sustainable lifestyles.

  • The concept of LiFE was introduced by Prime Minister Narendra Modi at COP 26 in Glasgow on 1 November 2021.

  • The campaign seeks to recognize young people around the world leading climate action initiatives that resonate with the concept of LiFE.

  • Under this campaign youth will be encouraged to submit their climate actions which contribute lifestyle for the environment within their capacity.

  • Youth are able to popularise new habits, adopt different technologies and are in a better position to contribute to the fight against climate change.

  • Young people need to make low-carbon career choices and adopt such lifestyles as a part of their daily lives.

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