Luxor signs Virat Kohli as its new brand ambassador

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Stationery manufacturer Luxor Writing Instruments Pvt Ltd has appointed renowned cricketer Virat Kohli as its latest brand ambassador.

news overview

  • Kohli will represent Luxor's stationery products and help the company increase its appeal among young writers, thereby enhancing its position as the leading writing instrument provider in the country.

  • It is aimed specifically at establishing Luxor as a leading stationery brand in India and increasing the appeal of Luxor's stationery brand among the youth market.

  • Indian stationery brand Luxor has partnered with Schneider Pens of Germany to introduce a premium range of creative writing instruments in India.

About Luxor International Private Limited

Establishment - 1963

Headquarters - Noida

Managing Director - Pooja Jain Gupta

About schneider pens

Establishment -1938

Founder -Christian Schneider

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